However, it is not always practicality that stands behind the liquidity of a "iron horse". Often you can hear people say that they often "buy with their eyes", so the price of a used car is also influenced by such a subjective "assessment" as the body color.
This is confirmed by the results of a survey conducted by experts of the iSeeCars.com portal, who compared the prices of more than 6 million cars from 2017 to 2020. It turns out that yellow, beige, and orange cars depreciate the least, while gold, brown, and purple ones depreciate the most.
Detailed results of the study by American colleagues are presented in the table below. It is worth noting that the average level of value loss is determined by silver cars – they are the most common.
Car value depreciation over 3 years depending on color
• yellow: 20.4%
• beige: 22.8%
• orange: 27.1%
• green: 31.3%
• gray: 36.4%
• red: 36.9%
• blue: 37.0%
• silver: 37.6%
• white: 38.0%
• black: 38.4%
• purple: 41.2%
• brown: 42.1%
• gold: 45.6%
We note that earlier iSeeCars.com presented another, no less interesting rating – TOP-10 cars that can easily cover 500,000 or more kilometers.
