The initiators of the campaign sincerely thank everyone who did not remain indifferent to the call to help children and shared with them not just money, but a piece of warmth and faith in a bright future. The campaign proved that even small (at first glance) good deeds of each of us, thanks to the combined result, can turn into a big good cause.
In the near future, all collected funds will be transferred to the charity fund «Tabletochki», which has been helping children overcome a serious illness for many years. With the collected money, the fund will purchase a year's supply of «Vancomycin» – a strong antibiotic needed by about 30% of children with cancer in Ukraine.
«Thanks to this campaign, every guest of the OKKO gas station network on the eve of Christmas holidays had the opportunity not only to enjoy delicious coffee, but also to feel like a benefactor capable of performing miracles and giving hope, – comments Alexander Shevelev, head of the communications department of the OKKO gas station network. – Together with thousands of people who became participants of the campaign, we proved that starting your day with a good deed is easy and pleasant, and the happy eyes of healthy children will be the highest reward for all of us».
All over the world, such campaigns on the eve of Christmas have long become traditional, and both large corporations and ordinary citizens consider it an honor to participate in them. The OKKO network and the Tabletochki fund hope that in Ukraine they will soon become another good Christmas tradition. Especially since in our country the problem of lack of funding in oncology institutions is much more acute than in many others.
According to Iryna Lytovchenko, co-founder of the Tabletochki fund, in developed countries more than 80% of children recover from cancer, while in Ukraine only 50%. The main reason for this lag is the lack of necessary medicines in medical institutions, which in many cases are needed immediately, here and now. «Parents and benefactors are forced to urgently search for medicines on their own, losing precious time. Thanks to the help of the OKKO network, we will be able to ensure that children have a constant supply of the needed antibiotic throughout the year, and thus increase their chances of recovery», – notes Iryna Lytovchenko.
Let us remind you that to participate in the campaign «Rizdvyana kava – tvoya dobra sprava» (Christmas coffee – your good deed), it was enough to order any hot drink at OKKO gas stations during December in the morning hours, and 1 hryvnia from its cost was automatically transferred to the common good cause. If the client paid for the purchase with a Mastercard card, the amount of deductions increased to 2 hryvnias.
The high interest and positive feedback from customers, the fantastic involvement of all gas station employees in organizing the campaign and, as a result, the amount of funds collected inspired the OKKO network to decide to hold similar campaigns in the future.
