In a number of European countries, these juices confidently hold the lead in sales. This success is ensured by the Derby Blue preparation technology, which allows preserving the natural taste of fruits, vitamins, and "solar energy" to the maximum extent.
The raw materials for the drinks come mainly from Italy, as well as Spain and other countries where fruits are grown in the most suitable climatic conditions. Each batch of products undergoes thorough inspection and processing, and quality control is carried out at fifty stages of the production cycle.
"The Derby Blue brand has long been perceived as the standard of premium natural juices and nectars, which, according to Italians, give the true taste of sunny Italy," notes Irina Moiseeva, head of the store chain at OKKO gas stations. "Judging by the first results, Derby Blue juices are especially loved by children, because in this case the product is equally healthy and nutritious, and at the same time very tasty."
The drinks are bottled in stylish glass bottles of 0.2 liters, designed in the signature blue color. The assortment at OKKO gas stations includes apple, pineapple, grapefruit juices, as well as red orange juice. In the future, the line will be expanded, as will the number of gas stations where they will be available for sale.
