Analysts suggest that this kind of driver behavior is gradually becoming a steady trend that could significantly impact the additional business activities of gas stations.
For instance, the American consulting company Tyson Convenience conducted a survey among 1,000 adult gas station visitors. The goal of the study was to gather information that would help c-stores located at gas stations adjust their food product range to meet actual customer demands.
"The data from our study indicates that in terms of sales volumes of ready-made breakfasts and snacks, gas station stores and fast-food enterprises operate almost on par," noted Rob Ramsey, senior marketing manager at Tyson Foods.
The study yielded the following results:
48% of respondents expressed a desire to see waffles, cookies, as well as meat products and bakery items in the c-store breakfast assortment;
51% of Americans willingly consume sandwiches not only in the morning but also at lunchtime;
45% of participants perceive pizza as a dish for daytime or evening meals, but do not exclude it for breakfast either;
47% of respondents prefer to eat snacks with their fingers, completely refusing to use utensils.
