To dispel customers' doubts that the declared seven-year warranty on KIA cars is not just a marketing gimmick, and that the company is not hiding any pitfalls usually tucked away in the fine print at the bottom of contracts, Kia Belgium CEO Benoit Morren personally underwent a polygraph test. The top manager was asked questions not only by a professional lie detector operator but also by internet users — the entire procedure was broadcast live online.
It is worth admitting that many Ukrainian drivers would not mind seeing the heads of domestic car plants and state corporations in such a chair!
