Gray has become the most popular color for new passenger cars in Ukraine for January–September 2026. It accounted for 36% of cars sold, and the most common model in this color turned out to be the Toyota RAV4. This is reported by Ukravtoprom.

Colors of new cars: the top five chosen by Ukrainians

Second place went to white with a 27% share, third went to black with a result of 17%. Green and blue were chosen less often. The distribution of the top five and the leading models in each group are as follows:

  • Gray: 36% of new passenger cars, leader Toyota RAV4.

  • White: 27%, most popular model Renault Duster.

  • Black: 17%, first place for Toyota Land Cruiser Prado.

  • Green: 7%, most cars Renault Duster.

  • Blue: 5%, Skoda Fabia leads.

Leading models: Renault Duster topped two groups

Renault Duster.webp

Renault Duster became the most common model in two colors at once: white and green. Toyota RAV4 topped the gray group, and the Toyota Land Cruiser Prado was most often registered among black cars.

Skoda Fabia took first place among blue new passenger cars. In total, the five listed colors accounted for 92% of cars sold over the nine months.